The Front Runner
2018 • Columbia Pictures
Main-on-End Title Sequence
Directed by Jason Reitman
For our eighth collaboration with Jason Reitman, we created a title sequence that explores the uneasy relationship between politics and media. Using extreme macro photography of a vintage 1980s television, we captured the red, green, and blue phosphors of the CRT display—turning the medium itself into metaphor.
The result is a sequence that feels abstract and analog, reflecting the era while visually echoing the distortion, fragmentation, and scrutiny political candidates face through the media lens.
Other Jason Reitman films:
